Services Offered

XPRT DSO Advisory Group will deliver a detailed assessment of each area of opportunity and perceived oversights we find during our Baseline Assessment. Addressing in detail, every aspect and component of the DSO industry and the “best practices” operation of multiunit dental offices as appropriate. We will not waste time on basics with sophisticated operations. Our intent is to be comprehensive in all we do. We cover what needs to be covered to sure up any gaps or deficiencies.  

Topics we cover:

• Understanding the various management options in multiple dental practice ownership
• What is a DSO
• What is the structure of DSO management and how is each component related: Legally and functionally.
• Management Structures within a DSO
• When to grow the C-Suite
• When to centralize management functions
•  At what point can/should a doctor owner stop chairside practice
• Staffing a DSO
• Staff retention strategies
• AI integration to maximize efficiency and/or supplementing staffing shortages
• Revenue Cycle Management
• Marketing
• Granular Level Evaluation 
• Cyber Security
• Fraud Waste and Abuse (FWA)
• Patient Financing
• Employee Benefits
• Strategic Consulting
• Dental Practice Management
• Mergers and Acquisitions 
• Compliance
• Exit Strategy
• Buy and Sell Side Representation
• Financing all Aspects of a DSO or Group Practice
• This list is not all encompassing. It is presented to give a general overview of areas we evaluate and address as appropriate.

Dental Support Organization (DSO) management training will cover a comprehensive range of topics to equip participants with the necessary knowledge and skills to effectively manage and operate a DSO. Here are some key areas that will be included should this component be required. Our emerging growth dental clients require such support more frequently. Seasoned DSOs should have a general understanding of this area:

Introduction to Dental Support Organizations:

Overview of DSOs and their role in the dental industry.
Different models of DSOs and their structures.

Dental Practice Management:
Principles of dental practice management, including administrative and clinical operations.
Staffing and team management.
Patient scheduling and appointment management.
Financial management, including billing, insurance, and revenue cycle management.
Compliance with legal and regulatory requirements.

Leadership and Organizational Development:
Effective leadership styles and strategies.
Team building and motivation.
Performance management and evaluation.
Change management and adapting to evolving industry trends.

Human Resources and Talent Acquisition:
Building a diverse workforce
Recruitment and selection processes for dental professionals.
Training and development programs.
Employee relations and conflict resolution.
Compensation and benefits management.

Marketing and Business Development:
Developing marketing strategies for DSOs and dental practices.
Branding and positioning.
Patient acquisition and retention techniques.
Online marketing and social media strategies.

Financial Management and Analysis:
Financial planning and budgeting.
Key financial metrics and performance indicators.
Profitability analysis.
Understanding financial statements and reports.

Regulatory Compliance and Risk Management:
Legal and regulatory frameworks relevant to DSOs.
HIPAA compliance and patient data protection.
OSHA guidelines and infection control.
Risk assessment and mitigation strategies.

Technology and Information Systems:
Dental practice management software and tools.
Electronic health records (EHR) systems.
Data security and privacy.
Leveraging technology for efficiency and improved patient care.

Quality Assurance and Patient Experience:
Establishing quality standards and protocols.
Patient satisfaction and experience measurement.
Continuous quality improvement strategies.
Patient feedback management.

Ethical and Professional Considerations:
Ethical guidelines for dental professionals.
Professionalism and maintaining high standards of care.
Legal and ethical dilemmas in dental practice management.

It’s important to note that the specific content and duration of this DSO management training course may vary depending on the target audience, level of expertise, and the training provider. Customization and inclusion of case studies, interactive exercises, and practical examples will enhance the learning experience.

The following are sample outlines for various topics we cover. A detailed outline will be completed and presented to management prior to any program initiation. Areas we cover include but are not limited to:

 Staffing

1. Introduction
   1. Overview of the importance of effective staffing in dental practices
   2. Understanding the role of staffing in achieving practice goals and patient satisfaction.
   3. Introduction to the key concepts and principles of dental practice staffing
2. Assessing Staffing Needs
   1. Determining the optimal staff-to-patient ratio.
   2. Analyzing patient flow and scheduling to identify staffing requirements.
   3. Assessing current staff performance and identifying skill gaps.
   4. Understanding legal and regulatory requirements for staffing in dental practices.
3. Recruiting and Hiring Process
   1. Developing job descriptions and specifications for various roles.
   2. Utilizing effective recruitment strategies to attract qualified candidates.
   3. Interviewing techniques and best practices
   4. Conducting reference checks and background screenings.
   5. Making informed hiring decisions.
4. Onboarding and Orientation
   • Creating a comprehensive onboarding program for new staff members
   • Setting clear expectations and introducing practice policies and procedures
   • Training on practice management software and equipment
   • Introducing staff to the practice culture and values
5. Staff Development and Training
   1. Identifying ongoing training needs for existing staff.
   2. Implementing training programs to enhance skills and knowledge.
   3. Providing opportunities for professional development and continuing education.
   4. Evaluating the effectiveness of training initiatives.
6. Staff Performance Management
   1. Setting performance expectations and goals
   2. Implementing performance evaluation processes.
   3. Providing constructive feedback and coaching for improvement.
   4. Addressing performance issues and disciplinary actions when necessary.
7. Staff Engagement and Retention
   1. Creating a positive work environment and fostering staff morale.
   2. Implementing employee recognition and reward programs.
   3. Effective communication strategies with staff members
   4. Developing career advancement opportunities and succession planning.
8. Staffing Challenges and Solutions
   1. Identifying common staffing challenges in dental practices.
   2. Strategies for managing staffing shortages and turnover.
   3. Developing contingency plans for unexpected absences or emergencies.
9. Legal and Ethical Considerations in Staffing
   1. Understanding employment laws and regulations
   2. Ensuring compliance with anti-discrimination and harassment policies.
   3. Maintaining patient confidentiality and privacy.
   4. Ethical considerations in staff management

Note: This outline provides a general structure for a dental management course on staffing. Each section can be expanded into multiple modules or sessions with specific content and activities tailored to the needs of the participants.

Financing

1. I. Introduction
   1. Overview of the importance of effective financing in dental practices
   2. Understanding the impact of financial management on practice success and growth.
   3. Introduction to key financial concepts and principles in dental management
2. Financial Analysis and Planning
   1. Assessing the current financial health of the dental practice.
   2. Analyzing revenue and expenses to identify financial trends and patterns.
   3. Budgeting and forecasting for short-term and long-term financial goals
   4. Understanding key performance indicators (KPIs) for financial analysis.
3. Revenue Generation Strategies
   1. Pricing strategies and fee setting for dental services
   2. Maximizing insurance reimbursements and managing fee schedules
   3. Exploring alternative revenue streams, such as dental membership plans
   4. Marketing and patient acquisition strategies to increase revenue
4. Expense Management and Control
   1. Identifying and categorizing practice expenses
   2. Implementing cost-saving measures and expense reduction strategies
   3. Negotiating with suppliers and vendors for better pricing
   4. Monitoring and controlling overhead costs
5. Dental Insurance and Claims Processing
   1. Understanding dental insurance plans and their impact on practice revenue
   2. Navigating the complexities of dental insurance coding and billing
   3. Optimizing insurance claims processing for faster reimbursements
   4. Handling insurance claim denials and appeals effectively
6. Financial Systems and Technology
   1. Implementing effective financial management software and systems
   2. Utilizing practice management software for financial reporting and analysis
   3. Streamlining billing and collection processes through technology
   4. Ensuring data security and compliance in financial systems
7. Financing Options and Capital Investment
   1. Exploring financing options for practice expansion and equipment purchase
   2. Understanding the pros and cons of loans, leases, and other financing methods
   3. Evaluating return on investment (ROI) for capital investments
   4. Developing a strategic financial plan for practice growth and development
8. Financial Risk Management and Compliance
   1. Understanding financial risks and implementing risk management strategies
   2. Complying with financial regulations and legal requirements
   3. Ensuring proper documentation and record-keeping for audits and compliance
   4. Mitigating fraud and embezzlement risks through internal controls
9. Financial Communication and Patient Education
   1. Communicating financial policies and procedures to patients effectively
   2. Educating patients about dental insurance coverage and financial obligations
   3. Handling patient billing inquiries and addressing financial concerns
   4. Implementing patient financing options for treatment affordability

Note: This outline provides a general structure for a dental management course on financing. Each section can be expanded into multiple modules or sessions with specific content and activities tailored to the needs of the participants.

Marketing

1. Introduction to Dental Marketing
   1. Understanding the importance of marketing in dental practice success
   2. Defining dental marketing and its role in patient acquisition and retention
   3. Exploring the key marketing strategies and channels in the dental industry
2. Developing a Dental Marketing Strategy
   1. Conducting a SWOT analysis to assess the practice’s strengths, weaknesses, opportunities, and threats
   2. Identifying target patient demographics and creating buyer personas
   3. Setting clear marketing goals and objectives for the practice
   4. Aligning marketing strategies with the overall practice mission and vision
3. Building a Strong Online Presence
   1. Creating an engaging and user-friendly dental practice website
   2. Understanding search engine optimization (SEO) for dental practices
   3. Utilizing social media marketing to connect with patients and the community
   4. Managing online reviews and reputation to enhance credibility
4. Content Marketing for Dental Practices
   1. Developing a content marketing strategy to educate and engage patients
   2. Creating valuable and informative content for blog posts, articles, and videos
   3. Leveraging content to establish expertise and build trust with patients
   4. Utilizing email marketing to nurture patient relationships and promote services
5. Branding and Identity
   1. Defining the dental practice brand and unique value proposition
   2. Designing a cohesive brand identity, including logo, colors, and visual elements
   3. Implementing branding consistently across all marketing materials and touchpoints
   4. Building brand recognition and recall in the local community
6. Patient Referral Programs
   1. Creating referral programs to encourage patients to refer friends and family
   2. Providing incentives and rewards for successful patient referrals
   3. Tracking and measuring the effectiveness of referral programs
7. Digital Advertising for Dental Practices
   1. Understanding the various digital advertising platforms (Google Ads, Facebook Ads, etc.)
   2. Developing targeted ad campaigns to reach potential patients
   3. Setting budgets and tracking ROI for digital advertising efforts
8. Community Engagement and Events
   1. Getting involved in the local community and participating in events
   2. Organizing dental health workshops and seminars
   3. Supporting charitable initiatives to build goodwill and visibility
9. Tracking and Analyzing Marketing Efforts
   1. Implementing marketing analytics tools to measure performance
   2. Interpreting key performance indicators (KPIs) to evaluate marketing success
   3. Adjusting strategies based on data insights to improve results
10. Ethical and Legal Considerations in Dental Marketing
    1. Understanding marketing regulations and guidelines in the dental industry
    2. Ensuring patient privacy and HIPAA compliance in marketing efforts
    3. Avoiding misleading advertising practices and maintaining ethical standards